When it comes to eCommerce platforms, there are a few different options to choose from. In this blog post, I will explore what makes the best eCommerce platform and which platform will work for your online business.
What is an eCommerce platform?
An eCommerce platform is a software application that enables online businesses to create an online store and sell their products and services. A good eCommerce platform should have all the features you need to run your business, including a shopping cart, payment gateway, shipping integration, and customer support.
Factors that affect what eCommerce platform you should choose:
There are many factors to consider when choosing an eCommerce platform, but the most important ones are security, feature integrations, user-friendliness, costs, SEO-friendliness, and support.
Your eCommerce platform should have a secure checkout process to protect your customers’ personal and financial information. Look for platforms that work with SSL encryption and PCI compliance.
SSL encryption is a technology that encrypts sensitive information, such as credit card numbers, to prevent hackers from stealing it.
PCI compliance is a set of security standards that all businesses that accept credit cards must follow.
You can enable these features when building your website (a website designer will know what to do for this).
Your eCommerce platform should be able to integrate with payment gateways and shipping providers so you can accept payments and ship orders seamlessly. It should also offer other features like product reviews, wishlists, and coupons to enhance the shopping experience for your customers.
Make sure the platform you choose allows for multiple integrations or your online store will become outdated when compare to your competition.
The platform you choose should be easy to use, so you can focus on running your business instead of struggling with technical issues. Look for a platform with a user-friendly interface and good documentation to help you get started.
The cost of an eCommerce platform can range from free to expensive, depending on the extra features needed. Make sure you compare the costs of different platforms before making a decision. The price should not be the only factor you consider, but it is important to keep in mind when making your choice.
Your eCommerce platform should be designed with SEO in mind to help you attract more visitors to your website. Look for a platform that offers features like product tagging and sitemaps to make it easier for search engines to find your products.
When something goes wrong with your website, you’ll need quick and efficient customer support to help you fix the problem. Besides your website designer, look for a platform that offers support or has forums or tutorials that you can use to trouble shoot.
My advice and choice: WooCommerce
I recommend using WooCommerce as your eCommerce platform because it is a secure, user-friendly, and a cost-effective option that offers all the features you need to run your online business without any hidden costs!
I have used this platform for my customers with great success.
So if you are thinking about building an online store, definitely have this platform as an option.