Freelance Graphic Designer is a term that can mean many things. Some people think of this as someone who creates logos, brochures, and other printed materials. Others might think about graphic designers who create websites and social media graphics.
This blog post will discuss what freelance graphic designers do in general and why you should work with one for your business!
What is a Freelance Graphic designer?
In general, freelance graphic designers create logos and other designs. This includes social media, website, blog graphics and so much more digital designs. They also might design brochures and printed materials like business cards or flyers too!
Graphic design is a field that can either be done in-house by your company (which means they work with you to find out what you need) or it can be outsourced to an outside designer who specialises in this type of thing (aka. a freelancer).
So when should you try using a freelancer?
Freelancers are great if there’s something new on the horizon but no one at your company has any experience with the specific type of project before – especially if it’s just starting off without anything to compare against as far as quality goes.
Freelancers can also be great for projects that need to be completed quickly, like a last-minute social media campaign. This is because they are not tied down by the other work going on in your company and have more flexibility than someone who’s working with you every day!
Of course, there’s always some risk when dealing with outside vendors – but as long as you find a good one (which I try aim to be!), designing will go smoothly!
Are Freelancers cheaper than an Agency?
Many freelancers are cheaper than an agency because they might work by the project, whereas agencies may charge a monthly fee or have more expenses to pay hence their packages end up more costly.
However, some Freelance Graphic Designers can be more expensive if you need someone who specialises in a specific design type and if they have a hectic schedule – but designers will usually have their own specialty and pricing to match your project goals.
Freelancers also tend to cost less since there’s no commitment like hiring an entire design team. On the other hand, finding a reliable freelancer isn’t always easy so it pays to do some research before getting started!
Does it matter where the freelancer is located?
Freelancers can be located anywhere in the world, as digital communication has bridged the gap of needing to work with someone nearby. Therefore, communication will not be an issue and projects can get done at a normal time frame.
However, if you are looking at overseas freelancers, you have to factor in the time difference and the affects that has on the time of feedback/completion and cost of your project due to these factors.
Conclusion
I hope this post has helped you understand what a freelance graphic does is, what they do and some common questions businesses have.
If you have any other questions, comment below so I can answer and include them in this post 🙂